Michael "Mike" Hotz

AI-Driven Marketing & Growth

Expert-level marketing leadership and automation strategies for a new generation.

NextGen Lifecycle Marketing

Skills & Experience

AI-Driven Marketing Transformation

Helping businesses integrate AI-driven automation, customer segmentation, and predictive analytics into their marketing operations.

eCommerce & Digital Growth Strategy

Optimizing digital strategies, SEO, paid media, and conversion rates for eCommerce brands and retailers.

AI-Powered Customer Lifecycle Automation

Designing AI-driven campaigns that nurture customers from awareness to retention through email, SMS, and chatbot automation...

Fractional CMO & Leadership Services

Providing executive-level marketing leadership on a flexible basis, aligning strategies with business growth objectives.

B2B Account-Based Marketing (ABM) & Demand Generation

Developing high-impact ABM strategies to attract and convert high-value clients through personalized engagement.

Optimizing Marketing Technologies

Specialist in optimizing industry-leading marketing automation platforms and technology to streamline operations and drive results.

HubSpot, Marketo, Salesforce Pardot, Salesforce Marketing Cloud, Eloqua, ActiveCampaign, Mailchimp, HighLevel, Constant Contact

Drip, Responsys, Iterable, Klaviyo, Adobe Analytics, Google Analytics, Adobe Einstein AI (Marketing Cloud Personalization)